V-Cast and Other Carriers' Live TV
From the British website, www.theregister.com:
Even Koreans turn off mobile TV
By Andrew Orlowski
Published Tuesday 12th August 2008 14:35 GMT
Despite billions invested in turning mobile phones into pocket TV sets, the public continues to find it all a giant yawn. A study by TMC Media published earlier this month suggests that peak-time viewing of direct broadcast TV on phones in Korea barely exceeds the pollsters' margin of error.
TMC found that only 1.17 per cent of the mobile TV-equipped audience was watching - peaking at 3.58 per cent during the commute rush hour. Around 48 per cent of receivers are built into mobile phones.
Which begs the question - if the Koreans don't want mobile TV, then who does? Despite the cu...
(continues)
Even Koreans turn off mobile TV
By Andrew Orlowski
Published Tuesday 12th August 2008 14:35 GMT
Despite billions invested in turning mobile phones into pocket TV sets, the public continues to find it all a giant yawn. A study by TMC Media published earlier this month suggests that peak-time viewing of direct broadcast TV on phones in Korea barely exceeds the pollsters' margin of error.
TMC found that only 1.17 per cent of the mobile TV-equipped audience was watching - peaking at 3.58 per cent during the commute rush hour. Around 48 per cent of receivers are built into mobile phones.
Which begs the question - if the Koreans don't want mobile TV, then who does? Despite the cu...
(continues)
...
