Consumer Reports and future of the #1 spot
Is anyone surprised Verzion took the #1 spot in 17 of the 18 markets surveyed and statistically tied with US Cellular in Chicago? This is 3 consecutive years VZW has been the clear leader in customer satisfaction and network reliability. Cingular received low marks in all of the markets surveyed also mentioning that static is a widespread problem. At this rate, I predict that VZW will overtake Cingulars "#1" spot, obviously in terms of customer base only, by the end of the 2nd quarter 2006.
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oh yes it is coming quick. net adds in the low hundred thousands last quarter, while verizon was close to 1 and a half million. and churn. wow. cingulars churn is more than double that of verizons. soon enough verizon will be tops overall. for everything..gotta love it
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Churn wise I think Cingular was at 2.3% and VZW was at 1.2% Not quite double but still a wide margin.
Once VZW takes the top spot though, I don't think there will be many ads about it until at least the next quarter when the numbers come out again. It would be foolish to come out with "We're #1 again!" Only to possibly lose it the next quarter and look like fools. Establish the #1 spot, prove it's for a reason, then advertise it. I doubt it will be a big thing outside of the company or on message boards though.
Once VZW takes the top spot though, I don't think there will be many ads about it until at least the next quarter when the numbers come out again. It would be foolish to come out with "We're #1 again!" Only to possibly lose it the next quarter and look like fools. Establish the #1 spot, prove it's for a reason, then advertise it. I doubt it will be a big thing outside of the company or on message boards though.
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?????
Who have you been telling?
And do you think customers really care?
My sales didn't go up once Cingular was number one nor will they go down if and when someone overtakes them.
Who have you been telling?
And do you think customers really care?
My sales didn't go up once Cingular was number one nor will they go down if and when someone overtakes them.
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Oh a few will, definitely. This is America after all.. a "#1" mentality exists to some extent in all things.. how good your football team is, how big is yo' truck, how nice is your house, what kind of car do ya drive, etc. There's also the sellin' point of havin' the 'Largest mobile-to-mobile community' in the country too.
But I'm sure once Verizon does re-take #1, the reaction among Cingular diehards will be "It doesn't really matter" even tho' inside they're grittin' their teeth (an' even tho' some o' those same guys bragged on Cing being #1). An' that's completely ok.. more motivation for Cing to improve.
But I'm sure once Verizon does re-take #1, the reaction among Cingular diehards will be "It doesn't really matter" even tho' inside they're grittin' their teeth (an' even tho' some o' those same guys bragged on Cing being #1). An' that's completely ok.. more motivation for Cing to improve.
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I just think it's necessary to point out that Verizon diehards have done those same things.
I can't wait until it becomes a constant battle between Cingular and Verizon for the number one spot. I foresee it happening in the near future. An unclear leader will drive the innovation and improvements through the roof.
I can't wait until it becomes a constant battle between Cingular and Verizon for the number one spot. I foresee it happening in the near future. An unclear leader will drive the innovation and improvements through the roof.
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I really don't care about the chest thumping that comes about after these survey. What I'm concerned about most is that the company build upon their success and live up to their commitment to the customers ongoing. As long as you do that you will always be best in my eyes.
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Now that would make for a legendary rivalry.
If peeps thought the competition was intense now, they ain't seen nuthin' yet. 😁
If peeps thought the competition was intense now, they ain't seen nuthin' yet. 😁
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You are right they will absolutely take over the number one spot in terms of customers this coming year! And you know why because Verizon plain and simple is the better cellular carrier and more and more people are figuring this out. Thats why cingulars adds are way lower than verizon, as well as there churn being much higher. The numbers don't lie, cingular fan-boys are the ones who lie!!! "Can you hear me now? GOOD" 🤣
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I am not supprised that Verizon is number one but I cannot understand about the Chicago market. It works OK here but in my opinion Sprint works a lot better. I know people have a bad taste in their mouth about sprint but they really do work better than Verizon in Chicago. Less dropped calls and also better service indoors such as houses and buildings.
I am also wondering how does consumer reports research their findings because is seems the same year after year.
I am also wondering how does consumer reports research their findings because is seems the same year after year.
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Well there results actually do change year to year it's just that your probably used to seeing verizon on top because they are just such consistent performers. As far as sprint being better here in Chicago thats absolutely crazy! Northside and all north suburbs they are terrible tons of dropped calls and plenty of no service!!!
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What Northern Suburbs are you talking about. As far as I know Sprint works pretty good in the northern suburbs. Also it depends on how old your phone is.
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From Norridge on up sprint is terrible constant dropped calls, completely un-reliable!!
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I have been in nooridge and up and all around O'hare airport and my sprint seems to work fine. Maybe it was your phone.
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scttlam wrote:
I am also wondering how does consumer reports research their findings because is seems the same year after year.
In part, here's what CR wrote:
"Our largest-ever survey of cell-phone users found the reader score for cell carriers essentially unchanged from last year’s survey, at 67. That ranks cell carriers below services such as hotels, supermarkets, digital cable TV, and even HMOs in terms of how well they please the consumer. Only 47 percent of our respondents told us that they were either completely or very satisfied with their cell-phone service, a low showing for any type of service in the U.S.
Perhaps not surprisingly, then, 31 percent of our respondents said they were seriously considering changing t...
(continues)
I am also wondering how does consumer reports research their findings because is seems the same year after year.
In part, here's what CR wrote:
"Our largest-ever survey of cell-phone users found the reader score for cell carriers essentially unchanged from last year’s survey, at 67. That ranks cell carriers below services such as hotels, supermarkets, digital cable TV, and even HMOs in terms of how well they please the consumer. Only 47 percent of our respondents told us that they were either completely or very satisfied with their cell-phone service, a low showing for any type of service in the U.S.
Perhaps not surprisingly, then, 31 percent of our respondents said they were seriously considering changing t...
(continues)
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Does Consumer Reports ever disclose what 18 metro areas they survey? That would be a very interesting thing to know.
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Yep, its right there in da article. They even break down the ratings metro area by metro area.
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RUFF1415 said:
Does Consumer Reports ever disclose what 18 metro areas they survey? That would be a very interesting thing to know.
It's all over the article, Ruff. There is broken down rankings and everything. Pittsburgh wasn't involved.
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SForsyth01 said:RUFF1415 said:
Does Consumer Reports ever disclose what 18 metro areas they survey? That would be a very interesting thing to know.
It's all over the article, Ruff. There is broken down rankings and everything. Pittsburgh wasn't involved.
I'm not a fan of Consumer Reports, so I wasn't sure if they always have. I guess what I would be more interested in knowing is whether or not they survey the same metro areas year after year. I think it would be a little more fair if they actually did. Once again, I wouldn't know because I haven't seen their annual wireless surveys in past years.
So my new question is:
Does Consumer Reports survey the same 16 ...
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Here is the deal Ruff the first survey 4 years ago included 5 cities. The second year they took the same 5 five cities and added more to the survey so it was a toal of 12. Then last year they took those 12 and added 4 to maek it 16, now this year it is the previous 16 plus 2 for the total of 18. (I also thought it was 18 cities last year, but I assumed you were correct in your stating 16 last year, I am to lazy to go and dig out last years issue.)
Every year the surveys yield the same results of VZW being the highest ranked national carrier in every city surveyed. Even expanding the number of cities has not allowed another tier one carrier to soley take over a top spot.
Now I understand that some do not put much stock in Consume...
(continues)
Every year the surveys yield the same results of VZW being the highest ranked national carrier in every city surveyed. Even expanding the number of cities has not allowed another tier one carrier to soley take over a top spot.
Now I understand that some do not put much stock in Consume...
(continues)
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Celling_it said:...
Here is the deal Ruff the first survey 4 years ago included 5 cities. The second year they took the same 5 five cities and added more to the survey so it was a toal of 12. Then last year they took those 12 and added 4 to maek it 16, now this year it is the previous 16 plus 2 for the total of 18. (I also thought it was 18 cities last year, but I assumed you were correct in your stating 16 last year, I am to lazy to go and dig out last years issue.)
Every year the surveys yield the same results of VZW being the highest ranked national carrier in every city surveyed. Even expanding the number of cities has not allowed another tier one carrier to soley take over a top spot.
Now I understand that
(continues)
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scttlam said:
I am not supprised that Verizon is number one but I cannot understand about the Chicago market. It works OK here but in my opinion Sprint works a lot better. I know people have a bad taste in their mouth about sprint but they really do work better than Verizon in Chicago. Less dropped calls and also better service indoors such as houses and buildings.
I am also wondering how does consumer reports research their findings because is seems the same year after year.
LOL copy and paste; maybe?
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I am also wondering how does consumer reports research their findings because is seems the same year after year.
LOL copy and paste; maybe?
Wishful thinkin' springs eternal. 🙂
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