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Radio Shack & Cingular

f38urry

Feb 18, 2006, 8:39 PM
Cingular must surely be happy with their having replaced Verizon Wireless at Radio Shack.

http://today.reuters.com/business/newsarticle.aspx?t ... »
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lefteyeiu2006

Feb 18, 2006, 8:44 PM
"Last year, RadioShack said it would switch phone carrier partners to try to revive its wireless sales. It agreed to sell Cingular Wireless phones and cut ties with long-time ally Verizon Wireless. It also signed a new 11-year deal with Sprint Nextel Corp."

This line of the article is so important as it points out Radio Shack's lack of brains: WHY CUT OUT A LONG TIME ALLY? Especially a wonderful one such as VZW???????

I hope Cingular takes a big hit from this, that and Sprint too. Then Verizon will again be number one, and T-Mobile can be number two, and Cingular and Sprint can eat thier dust!
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sowhatsowhat10

Feb 19, 2006, 11:28 AM
lefty i know your a t-mobile fan..........................BUT ITS NOT HAPPENIN!!!!!!!!!


🤣 🤣
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SystemShock

Feb 19, 2006, 2:28 PM
sowhatsowhat10 said:
lefty i know your a t-mobile fan..........................BUT ITS NOT HAPPENIN!!!!!!!!!

🤣 🤣

Haveta agree here.

While there's a very good chance that Verizon will pass Cingular for the #1 spot by year's end, there's really no way T-Mobile will ever be bigger than #4, except through some sort of fantasy Cingular-Tmobile merger that regulators would be unlikely to approve (and if they did, they might as well let a Verizon-Sprint-Nextel merge go through too... only two nationals, woohoo. Not.)

Even if T-M made size a big priority and bought up all the remaining GSM regionals AND had a bust-out year customer adds-wise, they'd still be a distant fourth size-wise. They really...
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dave73

Feb 20, 2006, 3:41 AM
SystemShock said:
sowhatsowhat10 said:
lefty i know your a t-mobile fan..........................BUT ITS NOT HAPPENIN!!!!!!!!!

🤣 🤣

Haveta agree here.

While there's a very good chance that Verizon will pass Cingular for the #1 spot by year's end, there's really no way T-Mobile will ever be bigger than #4, except through some sort of fantasy Cingular-Tmobile merger that regulators would be unlikely to approve (and if they did, they might as well let a Verizon-Sprint-Nextel merge go through too... only two nationals, woohoo. Not.)

Even if T-M made size a big priority and bought up all the remaining GSM regionals AND had a bust-out year customer adds-wise, they'd still be a
...
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BDGP

Feb 19, 2006, 3:06 PM
T-Mobile won't be doing much of anything with those churn numbers
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lefteyeiu2006

Feb 20, 2006, 9:04 PM
true. They need to kick it in gear. But honeslty, who cares? I know I don't.
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lefteyeiu2006

Feb 20, 2006, 9:03 PM
Honestly, I don't work for T-Mobile, i did apply but they were dumb enough to turn down a hard worker, so I am not paid to advocate thier brand.

I could care less if T-Mobile is number 2, 3, 4, or number 532. As long as I have my talk time. :-)

Oh and may Verizon stomp Cingular in the ground!
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texaswireless

Feb 21, 2006, 4:18 AM
For those with a logical approach rather than a flamer approach think about this:

Does Joe consumer REALLY care what is going on at corporate for Radio Shack?

Did Radio Shack suddenly FORGET how to sell wireless service when they went to Cingular?

The loss was due to a write off of millions of $$ in Verizon phones. Many stores were low or out of stock come Christmas and afterwards to minimize the potential loss. This was discussed by analyists when the changeover was announced and WAS NOT unexpected. If you track store performance in those markets where they ALREADY sold Cingular they did just fine.

The other areas of loss HAVE NOTHING TO DO WITH WIRELESS.
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Green Jeep

Feb 21, 2006, 6:00 AM
texaswireless said:
For those with a logical approach rather than a flamer approach think about this:

Does Joe consumer REALLY care what is going on at corporate for Radio Shack?

Did Radio Shack suddenly FORGET how to sell wireless service when they went to Cingular?

The loss was due to a write off of millions of $$ in Verizon phones. Many stores were low or out of stock come Christmas and afterwards to minimize the potential loss. This was discussed by analyists when the changeover was announced and WAS NOT unexpected. If you track store performance in those markets where they ALREADY sold Cingular they did just fine.

The other areas of loss HAVE NOTHING TO DO WITH WIRELESS.


My friend, that...
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texaswireless

Feb 21, 2006, 3:39 PM
They suffered from an image issue but still managed to produce significant wireless numbers the last few years. It may not be much per store, but it still added to Sprint, Verizon and Cingular's bottom lines. Only the 4th quarter showed a big drop due to forecasted inventory issues come end of month.

I've been through this on a much smaller scale. Switching carriers is a double edge sword. Do you keep inventory levels up and maintain high levels of activations up to the end OR do you stop ordering inventory and hope the new carrier signing bonus makes up for the month of lost sales.

Radio Shack, on a per store basis, is not a big player. But on economies of scale, they are huge. Even with the store cuts, 6300-6500 stores is nothi...
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