iPhone to rule says report
While it has yet to ship its first cellphone, Apple is already tied with BlackBerry producer RIM in desirability, a just-published study reveals.
Research group ChangeWave announced the findings on Thursday, confirming early suspicions from analysts that the iPhone will dull the impact of the BlackBerry Pearl and other smartphones in the eyes of potential subscribers.
Conducted in April, the study shows that just over a quarter of all potential buyers in the consumer field are set on buying the Apple phone when it launches this month. The figure is an exact match for future Canadian rival Research in Motion, whose BlackBerries have held their appeal in recent months.
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