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49.99 plan

samr2000

Mar 28, 2006, 6:11 PM
Why doesnt cingular offer a 49.99 plan with 700 mins? Wouldnt this be a great plan that people will want and in turn increase the no. of subscribers?
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RUFF1415

Mar 28, 2006, 6:46 PM
samr2000 said:
Why doesnt cingular offer a 49.99 plan with 700 mins? Wouldnt this be a great plan that people will want and in turn increase the no. of subscribers?


Sure it would, but it would decrease ARPU and profitability...which is something Cingular doesn't want. They don't have to worry about adding any more customers just yet because they have enough and are gaining a reasonable amount with the plans they already offer.
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Hello Moto

Mar 28, 2006, 6:57 PM
RUFF1415 said:
samr2000 said:
Why doesnt cingular offer a 49.99 plan with 700 mins? Wouldnt this be a great plan that people will want and in turn increase the no. of subscribers?


Sure it would, but it would decrease ARPU and profitability...which is something Cingular doesn't want. They don't have to worry about adding any more customers just yet because they have enough and are gaining a reasonable amount with the plans they already offer.

plus, verizon doesn't offer it, so cingular won't. (hate to say that, but it's true)
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samr2000

Mar 28, 2006, 7:07 PM
how does it decrease ARPU? and I would think every plan would be profitable. if not the 700 mins, offer 650 mins w/rollover, (tmobile offers 600 mins for 39.99). The extra 10 bucks justifies the rollover, 50 mins more and the better coverage area.

As far as verizon not offering it, cingular is the market leader right now as far as least dropped calls and no. of subscribers. THEY should be setting the tone for everyone else and not verizon, tmobile or any other carrier.
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Anxiovert

Mar 28, 2006, 7:53 PM
Technically -if I remember correctly- we removed that $49.99 plan first. Verizon followed soon after.
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Hello Moto

Mar 28, 2006, 8:33 PM
it was feb. of last year. we changed all plans to mirror verizons, including ft. then we changed family talk to 14.99 secondaries... that was the big joke at the call center at the time, 'verizon with rollover'...
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phonefriend

Mar 29, 2006, 10:19 AM
Exactly!! Despite who removed it first, if Cingular lead by offering the plan, Verizon and Sprint would probably follow suit and also start offering it.
A partial solution for samr2000 if you can use a second line is to get the 59.99 family talk. It comes with 550 minutes, and unlimited M2M and nights and weekend.
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RUFF1415

Mar 28, 2006, 8:04 PM
samr2000 said:
how does it decrease ARPU? and I would think every plan would be profitable. if not the 700 mins, offer 650 mins w/rollover, (tmobile offers 600 mins for 39.99). The extra 10 bucks justifies the rollover, 50 mins more and the better coverage area.

As far as verizon not offering it, cingular is the market leader right now as far as least dropped calls and no. of subscribers. THEY should be setting the tone for everyone else and not verizon, tmobile or any other carrier.

Think about it logically. ARPU is the average revenue per user. If customers started signing onto lower rate plans than the $59.99 plans Cingular offers now, the ARPU would drop. It's math.

And I never said that such ...
(continues)
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